
Who is Madpackers?
Madpackers Hostels is more than just a place to stay. It’s a movement:
- Founded in 2014
- 15+ locations across India
- Mission: Inspire solo travel for 18-30 year olds
- Known for: Unique vibe and amazing guest experiences
The Challenge: Great Hostels, Invisible Online
Despite their popularity among travelers, Madpackers faced a big problem online:
- Less than 5,000 monthly organic visitors
- Most bookings came through third-party sites
- No real SEO strategy or content plan
- Hard to find in Google searches (unless you knew their name)

The Goal: Make Madpackers as Visible Online as They Are in Real Life
Madpackers asked us to:
- Boost non-branded organic traffic
- Improve keyword rankings
- Increase leads from their own website